Join us on Thursday at 16:00 BST
Dear Reader, As social media continues to evolve, so does the role of the influencer.
You can join us on Thursday, September 29 at 16:00 BST as BoF's Lauren Sherman and Diana Pearl, along with a panel of experts, unpack the state of the influencer economy, and what the future could hold. |
This BoFLIVE is exclusive to BoF Professional All-Access Members. To attend this event and enjoy all the benefits of BoF Professional membership, join now for just £1/$1/€1 with our 30-day risk-free trial. |
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ADD THIS EVENT TO CALENDAR |
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Nordstrom's Anniversary Sale has been an influencer favourite for years. This year the retailer is leaning less on social media marketing, leading some creators to downplay the annual event.
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| Influencers who gained online fame for offline pursuits are rapidly earning brand attention for their influential audiences but working with them requires a different type of partnership. |
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AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. |
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