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Fashion’s Virtual Creatives

Destination Shows, Where Are Fashion's Black CEOs

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WHAT YOU NEED TO KNOW TODAY: MONDAY, APRIL 25, 2022 Brands are leaning on a new generation of creatives skilled in fields such as 3D design and blockchain to translate their images into digital spaces. With a see-now-buy-now, off-schedule show in Capri this week, Pucci is trying some new ideas to bring fresh attention to the brand. Macron has won re-election in France, blunting the risks to French fashion posed by challenger Le Pen. Gap Inc. may be out of options as Old Navy runs into trouble. A private equity buyout may be the best path forward, writes Lauren Sherman. BoF Professional analysis now unlocked for non-members: The lack of Black leaders at major fashion brands and retailers undercuts the industry's claims it's made progress addressing racial injustice.

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TECHNOLOGY The New Creatives Bringing Fashion Brands Into the Virtual World By Marc Bain

Their mix of technical expertise and digital artistry has put 3D creators, game designers and NFT experts in high demand among fashion brands as they venture further into virtual territories. READ MORE

LUXURY A Twist on the Destination Fashion Show By Brian Baskin

This week, everyone will be talking about Camille Miceli's first collection for Pucci and China's lockdowns. READ MORE

RETAIL Is It Time for Gap Inc. to Go Private? By Lauren Sherman

Market share is shrinking, discounts are deepening and the group's once-powerful grip on the consumer has disintegrated. As a public company, its options are limited. READ MORE

WORKPLACE & TALENT Where Are Fashion's Black CEOs? By Sheena Butler-Young Vanishingly few big, established brands have appointed Black chief executives, even after two years of theoretically addressing racial injustice. READ MORE

France's Macron Wins Re-Election, Averting Nationalist Shake-Up READ MORE

BoF PROFESSIONAL Join now and enjoy your first 30 days for just $/£/€1 START TRIAL

NEWS BRIEFS Reliance Calls Off $3.4 Billion Retail Deal With India's Future Group

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Discover Your Next Career Move on BoF Careers BoF Careers is the leading marketplace for global fashion talent, connecting you with the industry's most exciting job opportunities and businesses.  There are over 4,000 jobs on BoF Careers today, including Footwear Designer at Paris Georgia in London,  an International Wholesale Sales Manager at Christian Wijnants in Antwerp, a Sales Operations Lead at Veja in New York, a Senior Graphic Designer at Staud in Los Angeles and a Head of Supply for Vestiaire Collective in Japan. VIEW JOBS

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