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The BoF Podcast: Mohsin Zaidi on the Four Pieces of Life

The $100 Billion Shein Phenomenon, Explained

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WHAT YOU NEED TO KNOW TODAY: SATURDAY, APRIL 9, 2022 Shein's success stems from a unique manufacturing model and a knack for convincing customers to return again and again. BoF Professional analysis now unlocked for non-members: New ingredients and specialty products are feeding a surge in sales for prestige hair care brands. How are dynamic virtual worlds presenting new opportunities for both brands and retailers? Join us at The Times Center, New York on May 4, 2022 for our next BoF Professional Summit. Plus, In the latest BoF Podcast, author Mohsin Zaidi examines the thorny topic of intersectionality and identity.

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RETAIL The $100 Billion Shein Phenomenon, Explained By Chavie Lieber and Cathaleen Chen

This week, reports revealed that Shein is seeking over $1 billion in funding at a $100 billion valuation. BoF breaks down how the fast-fashion disruptor has built a global business that now rivals Zara and H&M. READ MORE

WORKPLACE & TALENT Mohsin Zaidi on The Four Pieces of a Life By BoF Team

The former barrister and author of "A Dutiful Boy" examines intersectionality and identity at BoF VOICES. READ MORE

BEAUTY Inside the Prestige Hair Care Boom By Chavie Lieber Sales of high-end hair products grew 32 percent in 2021 and more brands are debuting science-backed scalp serums and hair repair treatments in response to customer demand. READ MORE

BoF PROFESSIONAL Join now and enjoy your first 30 days for just $/£/€1 START TRIAL

NEWS BRIEFS Dior to Show Pre-Fall Collection in Seoul South Korean Sneaker Resale Platform SoldOut Raises $33 million Balenciaga To Show Latest Collection in New York

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