Fashion’s Sustainability Tech Race

Rhuigi Villaseñor Exits Bally; Beauty's Hottest Brand-Building Machines; What 'Friendshoring' Means for Fashion

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WHAT YOU NEED TO KNOW TODAY: WEDNESDAY, MAY 17, 2023 A flurry of new tech start-ups are helping brands map their environmental impact. Designer Rhuigi Villaseñor is exiting Bally after a year and a half at the Swiss brand. More beauty incubators are aiming to capitalise on celebrities, social media stars and Gen-Z. Western brands are trying to shift their supply chains from China to 'friendlier' hubs. Japanese sportswear brand Asics is launching a new fashion line with Kiko Kostadinov. Beyoncé appeared to tease a forthcoming hair care line in a post on Instagram.

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SUSTAINABILITY The Tech Race to Back Up Fashion's Green Claims By Sarah Kent

Brands are turning to AI-powered analytics tools to improve their ability to measure environmental impact in the face of new government regulation. But getting hold of accurate data to support these assessments remains a difficult and largely manual challenge. READ MORE

LUXURY Rhuigi Villaseñor Exits Bally By Tamison O'Connor The founder of hit LA-based label Rhude helped kickstart momentum at the Swiss heritage brand after taking up the creative director role in January 2022. READ MORE

BEAUTY The Brand-Building Machines Behind Beauty's Hottest Labels By Joan Kennedy

In the last decade, incubators aimed at churning out brands have become a force throughout the industry. The Business of Beauty unpacks the pros and cons to the model, as well as what incubators and their brands need to do to stay competitive in a crowded market. READ MORE

RETAIL Asics Launches 'Anti-Gorpcore' Clothing Line With Kiko Kostadinov By Daniel-Yaw Miller

The Japanese sportswear giant has created a new unisex clothing line called Novalis, alongside long-time collaborator Kiko Kostadinov. The sub-brand will be stocked at retailers like Dover Street Market. READ MORE

CHINA What 'Friendshoring' Means for Fashion By Tiffany Ap Western brands shifting supply chains away from China hope to reduce disruptions caused by geopolitical tensions but 'friendlier' sourcing hubs aren't always feasible. READ MORE

'Carbon Neutral' Claims That Rely on Offsets Face UK Ban READ MORE

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NEWS BRIEFS Beyoncé Appears to Tease Hair Care Line on Instagram Gucci Stages Cruise Show in Seoul Century 21 Reopens Flagship Store in Manhattan Higg Inc. Rebrands as Worldly Boohoo Profit Halves as Shoppers Face Squeeze

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