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WHAT YOU NEED TO KNOW TODAY: TUESDAY, AUGUST 8, 2023 | | |
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| What Fashion Can Learn from the Hospitality Industry | Auberge Resorts Collection chief marketing officer Mike Minchin shares how an evolution of experience-driven travel and turn-key service are bolstering success in the hospitality sector — and how fashion can stand to benefit.
"As things become more experiential, [...] there is a tension to resolve. Businesses need to carry the strength of their brand from marketing moments into physical experiences, and collaboration with hospitality will be key," said Minchin.
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