13 webinar metrics that matter 📊

Plus, how to switch webinar software, creating a robust webinar strategy, and a new ep of TTL! 

My account How To Measure Webinar Success There are tons of metrics out there you can use to assess your webinar performance. It can be hard to know which ones to use! In our latest blog, we evaluate which metrics are the most informative to track before, during, and after your live event. For example, pre-webinar, you definitely want to look at how many people are registering. This gives you a great idea of how strong your promo efforts are for the event. During the event, we recommend looking at attendee drop-offs. If you discover a lot of people leave around the same time, that's something to investigate so you can tweak future event content or format. After the webinar, it's time to look at brand awareness and find out what people are saying about your brand. Did you make a big impression? Check out the full blog post to learn all 13 metrics we think are worth their weight! Read more   Featured Technical tips ⚙️ How to switch webinar software If you're not happy with your current webinar platform, why not change things up? There are too many choices out there to deal with technical issues and delays! Here's how to make the change as seamless as possible. Switch it up → Oldie but goodie 📀 Why your webinar strategy needs a mix of content If you're having a hard time choosing between live, pre-recorded, and on-demand webinar content—don't! Your webinar strategy will benefit from having all of the formats included, as each one has different key benefits. More is more → New episode alert 🚨 Talking Too Loud Chris has been obsessed with Gyroscope, a health app, for almost a decade now—and if you've been around him, he's probably encouraged you to download it yourself. Tune in for his first convo with Gyroscope CEO and Founder, Anand Sharma! Listen in →

Sent with love from Wistia HQ 120 Brookline St, Cambridge, MA 02139 This message is an automated alert from Wistia. Click here to edit your alert settings.