Friday, December 16, 2022

🥙 Chaos cooking

Plus: Robotaxis hit campus | Friday, December 16, 2022
 
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Axios What's Next
By Jennifer A. Kingson, Joann Muller and Alex Fitzpatrick · Dec 16, 2022

What's for dinner? If you're going out to eat anytime soon, expect wild new flavor and cuisine combinations, Jennifer reports.

  • Have you encountered any novel culinary concoctions recently? Let us know at whatsnext@axios.com.

Today's newsletter is 972 words ... 3½ minutes.

 
 
1 big thing: The year of "chaos cooking"
Illustration of the back of a smart phone with a knife and fork on either side of the camera lens, as if the lens were a plate.

Illustration: Shoshana Gordon/Axios

 

Dishes that are an aggressive mash-up of global flavors — like sashimi tostadas and tandoori spaghetti — will hit restaurant menus in 2023, a style that's been dubbed "chaos cooking," Jennifer A. Kingson reports.

  • Those concoctions will live or die depending on how well they play on TikTok, the latest must-use channel for restaurateurs.

Why it matters: With dining out almost back to pre-pandemic levels, people continue to crave novelty in their meals as well as video-friendly foods they can show off to their friends (butter boards, anyone?).

  • At the same time, restaurants are struggling to manage soaring food prices and ongoing labor shortages amid high demand.
  • They're pruning their menus, paring back portions and (sometimes) offering takeout-only during certain hours.

What they're saying: "Dining is back — we've been seeing that," Debby Soo, CEO of OpenTable, tells Axios.

  • "We remain bullish about dining even in potentially turbulent times."

Driving the news: A review of year-end restaurant prediction reports reveals many common themes, such as the rise of "eatertainment," new interest in Latin American cuisine and nonalcoholic booze, and the emergence of a jumbled culinary genre called chaos cooking.

What else we'll see in 2023: Mondays are trending as a dining-out night, as they're seen as "an extension of the weekend" in the hybrid work era, Soo says.

  • Expect more showy tableside experiences beyond the familiar guacamole-prep ritual. Hot spots such as Miller & Lux in San Francisco turn Caesar salad into an artfully choreographed cheese-and-lettuce-slicing event.
  • Colombian restaurants are having a moment, as is other Latin and South American fare, as well as Hawaiian cuisine.
  • Charcuterie boards, elevated bar snacks and loaded fries — with flavors like ghost pepper and hot honey — are going strong.

The intrigue: There's an arms race to create video-friendly dishes for TikTok, which is rapidly supplanting Instagram and Facebook as the go-to social platform for people deciding where to eat.

  • "Cheese pulls, sauce drips, drink pours, tableside preparations are all key," Mike Kostyo of Datassential tells FSR Magazine, a food service periodical.
  • While search engines remain the #1 way people discover new eateries, TikTok "is becoming the marketing channel that restaurants can't ignore," per BentoBox, a restaurant tech vendor.

What's next: Delish predicts that the biggest trends of 2023 will include tinned fish (!), kelp, dates, plant-based pasta and solo dining.

  • The National Restaurant Association name-checked flatbread sandwiches, CBD desserts, globally inspired salads and espresso martinis.
  • Fine dining, steakhouses and interactive forms of dining — like hibachi and Korean barbecue — are also on various "hot" lists.

The bottom line: "People are craving memorable experiences this holiday season and beyond, and they're willing to pay more for it," says Soo of OpenTable.

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2. College kids get free robotaxi rides
Driverless Cruise car.

A driverless Cruise car. Photo courtesy of Cruise

 

Autonomous vehicle company Cruise is partnering with the University of San Francisco to offer free robotaxi rides to 8,500-plus students there through next May, Axios' Nick Bastone reports.

  • Cruise says it's the first-ever program providing completely autonomous rides — with no human driver — to college students.

Details: The new service will be available by early 2023 to all students who opt in to the program.

  • Students taking part can hail a ride from almost anywhere in the city between 9 p.m. and 5:30 a.m.

What's next: If the USF program is a hit, Cruise will consider similar partnerships with other universities.

Read the rest.

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3. Axios Local Power Player: Taylor Anderson
Salt Lake City urbanist Taylor Anderson

Photo: Courtesy of Taylor Anderson

 

As cities speed up their growth, Salt Lake City urbanist Taylor Anderson wants urban drivers to slow down.

  • An Axios Local Power Player, Anderson has led a push to decrease his city's speed limits to 20 mph for better pedestrian safety.

Why it matters: Anderson, a co-founder of the nonprofit Sweet Streets, wants to promote "people-first" urban planning and push back against the cars-first mentality that defines most American cities.

Zoom out: Salt Lake is just one of several American cities capping speeds at 20 mph — Oakland, Denver and others have done the same.

Axios Local reporters made Power Player selections based on their own expertise, a reader poll and interviews with influential people. Read all the profiles here.

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A message from Upside

How to fight inflation with your everyday spending
 
 

The Upside app pays you back a little from each purchase to help offset rising costs. On average, users earn $148 annually.

You can get cash back at:

  • Gas stations.
  • Convenience stores.
  • Grocery stores.
  • Restaurants.

Take back control of your budget and download the free Upside app.

 
 
4. White House relaunches free COVID tests
Illustration of a covid rapid test with a change symbol in the results panel

Illustration: Sarah Grillo/Axios

 

The Biden administration has relaunched its free home COVID-19 testing program ahead of a potential wintertime surge, Axios' Adriel Bettelheim reports.

  • Officials reopened COVIDTests.gov on Thursday. Households can order four free at-home tests.

The big picture: The administration suspended the program in September after distributing more than 600 million tests, in order to ensure there would be enough supply to meet future needs.

  • Some states and local governments continue to offer free tests, as do some health insurance plans.

Driving the news: COVID cases are rising across the country, driven by new strains capable of evading immune defenses.

Read the rest.

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5. "Mixed reviews" for Taco Bell's alt meats
Illustration of a taco full of hundred dollar bills.

Illustration: Aïda Amer/Axios

 

Taco Bell's plant-based meat products have gotten "mixed reviews," and customers shouldn't expect a national rollout, CEO Mark King tells Axios' Nathan Bomey.

Why it matters: The plant-based meat industry encountered a series of setbacks in 2022, including inflation, underwhelming restaurant tests and troubles at industry innovator Beyond Meat.

What they're saying: The chain is "very committed" to exploring more plant-based items, King says. But "I do think it would work better if it was in areas that are much more open and interested," he adds.

  • In short, they seem to work best as regional products.

💭 Nathan's thought bubble: It's a particularly challenging time to be selling an imitation product that costs more than the real thing while inflation batters consumers.

Yes, but: Meat alternative prices have been falling, and analysts remain optimistic as innovation improves taste and lowers costs.

Read the rest.

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A message from Upside

This app is helping users treat themselves
 
 

Upside is on a mission to make sure that, even during expensive times, people still have a little extra money for a rainy day fund.

The free app gets users cash back on:

  • Gas.
  • Groceries.
  • Convenience stores.
  • Restaurants.

On average, users earn $148 annually. Download the free Upside app to start earning.

 

Big thanks to What's Next copy editor Amy Stern.

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