The Unlikely Buyers for Tired Brands

Can Brands Collect Data Ethically? View on Web Add to contacts New reader? Subscribe THE DAILY DIGEST THE UPFRONT Dear BoF Community, The new year has already brought plenty of upheaval to the retail landscape. In the UK, Boohoo has acquired department store chain Debenhams, while Asos is currently the frontrunner to buy Topshop. As Tamison O'Connor explains, it's not their stores, but their brand recognition, popular websites and massive customer databases that makes Debenhams and Topshop attractive to digital players. Elsewhere, brands are racing to stay ahead of a reckoning on how they collect and use consumer data. Alexandra Mondalek explains what a push for privacy means for digital marketing and how fashion brands can adapt. Brian Baskin, Deputy Editor TODAY'S MUST READ BoF Professional Does Every Makeup Brand Need a Skin Care Line? BY Rachel Strugatz Morphe, Huda Beauty and other colour cosmetics lines are investing heavily in skin care, but successfully making the leap from one category to the other requires finesse. Try BoF Professional for 30 days for $1/£1 JOIN TOP STORIES Fashion Show Review Thom Browne's Twist on Kidswear BY Tim Blanks The designer talks with Tim Blanks about entering a new category on his own terms. NEWS BRIEFS Boohoo Buys Debenhams Brand for £55 Million Amanda Gorman Signed to IMG LVMH Watch Brands Hublot, Zenith Expect Sales Rebound in 2021 Express Shares More Than Double Amid Reddit Speculation Biden to Push Elusive 'Buy American' Goal with New Federal Contract Guidelines 'Lockdown fatigue' Cited as UK Shopper Numbers Rose 9% Last Week Belk Department Store Chain Said to Plan Bankruptcy to Tame Debt BoF CAREERS - FEATURED JOBS   Omni Channel Operations Manager Carolina Herrera   New York, United States   Customer Service Representative Tapestry   London, United Kingdom   Production Manager ANEST COLLECTIVE   Milan, Italy View All Jobs Subscribe Were you forwarded this email? To subscribe to this newsletter, click below. Subscribe for Free Follow Us The Business of Fashion Sponsorship & Advertising About This email was sent to edwardlorilla1986.paxforex@blogger.com Add to Address Book | Unsubscribe | Edit Newsletter Subscriptions The Business of Fashion Moray House - 6th Floor · 23-31 Great Titchfield St London W1W 7PA · United Kingdom