Catch-Up on the Headlines You May Have Missed
Dear Reader, BoF Professional members enjoy unlimited access to essential insight and analysis on the latest fashion, luxury and beauty industry news and developments. March highlights you may have missed include: - Key insight and analysis in our must-read coverage, including The Strategy Behind Miu Miu's Explosive Growth, Lightning in a Bottle: Tapping Into the Niche Fragrance Boom, Loro Piana's $9,000 Sweaters Rely on Unpaid Farmers in Peru and Who Is the TikTok Shopper?
- Our latest BoF Professional Case Study, "How to Turn Data Into Meaningful Customer Connections," examines how fashion businesses can truly understand their customers, allowing them to make smarter decisions that serve shoppers and drive results.
- New live and on-demand masterclasses, including "The Art and Science of Retail Store Success" unpacking the key strategies retailers need to know for opening and running a profitable store.
- Plus, The BoF Professional Summit – New Frontiers: AI, Digital Culture and Virtual Worlds is now available to watch on-demand. Learn from the business leaders, technologists and creative innovators who shared their insights on the pivotal technologies shaping the fashion and beauty industries.
If you're not already a BoF Professional member, join today with our 30-day £1/£1/€1 trial for unlimited access to all BoF Professional content, including agenda-setting news, analysis and advice, case studies, masterclasses and live events. | |
| This Month's Must-Read Insight and Analysis | |
| The Strategy Behind Miu Miu's Explosive Growth | How did Miu Miu grow by 58 percent last year? CEO Benedetta Petruzzo breaks down the plan that has powered eye-popping acceleration in a slowing luxury market. | | Tapping Into the Niche Fragrance Boom | With independent perfume on a hot streak for investments and acquisitions, the fragrance market is growing. Here's what steps emerging brands need to take as they expand. | |
| Loro Piana's $9,000 Sweaters Rely on Unpaid Farmers | Thirty years of providing the world's finest wool to the fashion house Loro Piana has done almost nothing for the Indigenous people of the Peruvian Andes. | | Who Is the TikTok Shopper? | TikTok Shop has reached a large number of consumers in a relatively short time but the app's e-commerce play has been met with mixed response from users. Still, sales keep ticking up. | |
| How to Turn Data Into Meaningful Customer Connections | Our latest BoF Professional Case Study provides an in-depth look at the data capabilities and consumer-research methods Tapestry has used to fuel the success of its Coach brand, particularly among Gen-Z shoppers. | | The Art and Science of Retail Store Success | Our latest BoF Professional Masterclass is now available to watch on-demand. In this session, BoF's Brian Baskin and Cathaleen Chen, along with a panel of experts, unpack the key strategies for retail store success. | |
| AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. |
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