The Pandemic Sweatpants Brand That Kept On Growing

Nike & Tiffany Can't Buy Cultural Cred, Sephora's Clean Beauty Defense

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WHAT YOU NEED TO KNOW TODAY: FRIDAY, FEBRUARY 3, 2023 Aviator Nation's pricey sweatpants and cashmeres took off in 2020. Unlike many rivals, it's avoided a post-pandemic bust. Sephora asked a US federal judge to dismiss a lawsuit alleging its "Clean at Sephora" label was false advertising. Nike and Tiffany can't buy 'cred' with sneakerheads, argues Christopher Morency. Highsnobiety launched a beauty vertical that aims to champion new beauty brands and creators. Estée Lauder forecasted a smaller-than-expected fall in full-year sales, as China emerges from Covid restrictions.

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RETAIL The Pandemic Sweatpants Brand That Kept on Growing By Faran Krentcil

Aviator Nation's pricey sweatpants and cashmeres had a cult following before they were swept up in the "dopamine dressing" phenomenon. Now, founder Paige Mycoskie – still the brand's only shareholder – is ready to see just how big her vision for California surfer cool can get. READ MORE

BEAUTY Sephora Responds to Claim Its Clean Beauty Programme Is Anything But By Priya Rao

The LVMH-owned beauty retailer asked a federal judge to dismiss a lawsuit alleging its "Clean at Sephora" designation is false advertising. READ MORE

LUXURY Op-Ed | Tiffany x Nike: You Can't Buy 'Cred' By Christopher Morency

Cultural credibility must be earned with respect for sneakerheads, not on their backs, argues Christopher Morency. READ MORE

Highsnobiety Launches Beauty Vertical READ MORE

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NEWS BRIEFS Amazon Beats Estimates for Quarterly Sales Creative Director Ruba Abu-Nimah Departs Tiffany & Co. Estée Lauder Expects Smaller Fall In 2023 Sales on Resilient Demand Publicis Sees More Growth This Year as Clients Keep Spending on Digital Marketing Canada Goose Cuts Annual Forecasts Due to Covid-Related Disruptions in China

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