The BoF Podcast: Community Fuelled Sustainability

Fashion's Climate Challenge, Building an Independent Beauty Brand

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WHAT YOU NEED TO KNOW TODAY: SATURDAY, OCTOBER 29, 2022 For fashion, climate change is a real business risk, not just a marketing opportunity. Read BoF's latest Case Study to learn how independent beauty brands can make their products stand out in today's crowded market. BoF Professional analysis now unlocked for non-members: Do Fashion Brands Need to 'BeReal?' Plus, on the BoF Podcast, Joy Howard explains how Early Majority's NFT membership programme furthers the brand's sustainable goals.

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SUSTAINABILITY The BoF Podcast | Joy Howard on Community Fuelled Sustainability By BoF Team

BoF's editor-in-chief Imran Amed spoke with the founder of degrowth brand Early Majority about the power of energised communities and what the future of token-gated commerce looks like. READ MORE

SUSTAINABILITY Fashion's Climate Challenge: From Marketing to Risk Mitigation By Sarah Kent and Rachel Deeley

As the UN warns the world is on track for dangerous levels of warming, companies must treat climate change as a real business risk, not just a marketing opportunity. READ MORE

BEAUTY How to Build an Independent Beauty Brand | Case Study By Joan Kennedy and Diana Pearl From fragrance to skin care to hair care, independent brands are making their mark on the beauty industry, but competition is stiff and scaling these businesses is more complex than ever. READ MORE

TECHNOLOGY Do Fashion Brands Need to 'BeReal?' By Joan Kennedy The new social media app has skyrocketed in popularity over the past year, and brands are still working out whether they have a place on the platform. READ MORE

BoF PROFESSIONAL Join now and enjoy your first 30 days for just $/£/€1 START TRIAL

NEWS BRIEFS Bankrupt Revlon Says It Is Entertaining Sale Offers Investors Spurn European Retailers Ahead of Christmas Musk Is Said to Take Twitter CEO Role, Reverse Life Bans

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