Monday, November 8, 2021

Fashion’s New Climate Commitments

Activist Third Point's Stake in Richemont, A$AP Ferg's Fashion Line, Tiffany & Supreme Confirmed
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WHAT YOU NEED TO KNOW TODAY: TUESDAY, NOVEMBER 9, 2021

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BoF Insights: The Opportunity in Digital Fashion and Avatars

The latest BoF Insights report reveals that 50 percent of US general consumers (Gen-Z to Gen-X) are interested in purchasing a digital asset in the next 12 months — whether a digital skin or item in gaming, digital fashion, digital avatar and/or a non-fungible token (NFT).

Are we at the precipice of a new digital frontier for fashion? Or are we facing a frenzy of hype, amplified by time spent at home during the pandemic? Read the report to learn BoF's perspective on the future of digital fashion and avatars, plus a playbook for how to develop a data-driven digital asset strategy.

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