Tuesday, January 12, 2021

Inside Farfetch’s Bid to Dominate Luxury E-Commerce

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Wool | Dec 7 & 11 | DDNL

THE UPFRONT

Dear BoF Community

Farfetch is on the lips of savvy fashion executives across the industry. In a blockbuster year for online sales, the platform surged ahead of rivals and inked a mega-deal with Alibaba and Richemont, becoming the frontrunner in luxury's e-commerce race. Can Farfetch harness its current momentum to drive profitable growth and become the "Amazon" of luxury fashion? To learn more about the company's surge, strategy and future prospects, read BoF's latest Case Study: Inside Farfetch's Bid to Dominate Luxury E-Commerce. Elsewhere, is fur still fashionable? Plus, Vice Media will stop publishing Garage Magazine and Mytheresa is progressing with its IPO.

Vikram Alexei Kansara, Editorial Director

 

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