Fashion’s Sustainability Priorities for 2023

How DTC Brands Can Cut Costs, Web3′s New Way Forward

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WHAT YOU NEED TO KNOW TODAY: THURSDAY, JANUARY 5, 2023 Regulatory moves are setting fashion's sustainability agenda for the year ahead. DTC brands are slashing supply chain and marketing costs as they focus on profitability. Brands are experimenting with ways to incorporate web3 technologies like NFTs into their marketing strategies. Beauty brands have good reason to think last year's strong sales will carry over into 2023, writes Rachel Strugatz. Plus, this week on The Debrief, the BoF Insights team joins Lauren Sherman to unpack why shoppers are willing to spend more than ever on luxury footwear.

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SUSTAINABILITY Beyond 'Blah Blah Blah': Fashion's Sustainability Priorities for 2023 By Rachel Deeley

Regulators are taking aim at the industry's glacial progress on climate and labour rights, creating new incentives and risks for sustainability efforts in the coming year. READ MORE

DIRECT-TO-CONSUMER How DTC Brands Are Cutting Costs By Malique Morris Start-ups under pressure to operate in the black have logistics and marketing expenses in their sights. READ MORE

TECHNOLOGY How Web3 Is Shaking Up Digital Marketing By Marc Bain

A growing number of brands will be experimenting with nascent web3 technologies like NFTs, and learning that careful nurturing is needed to thrive, as The State of Fashion 2023 explains. READ MORE

BEAUTY Why I'm Optimistic About Beauty in 2023 By Rachel Strugatz Despite the numerous challenges hurled at the beauty industry the last few years, brands should feel good about the year ahead. READ MORE

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PODCAST The Debrief | Why Designer Shoes Are So Expensive By Lauren Sherman, Diana Lee and Benjamin Schneider

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