The Future of Ralph Lauren

Sustainable Marketing 101, Skin Care for Cancer Patients

ADVERTISEMENT

WHAT YOU NEED TO KNOW TODAY: MONDAY, OCTOBER 17, 2022 With $6 billion in annual sales, Ralph Lauren matches European luxury brands in size. Now it wants the prestige, too. A small number of beauty brands are experimenting with creating skin care products for cancer patients. European regulators have issued new guidelines for how sustainability can be marketed. Luxury brands have invested heavily in a booming US market, but may soon need to look elsewhere for growth. Finnish designer Jenny Hytönen and South Korean photographer Rala Choi won top honours at the Hyères Festival. BoF Professional analysis now unlocked for non-members: At some lingerie brands, social consciousness is prompting newfound eco-consciousness.

TOP STORIES

LUXURY Ralph Lauren Has Restored Its Best-in-Class Reputation — But Can It Go Full-Tilt Luxury? By Lauren Sherman

In an exclusive sit down with BoF, CEO Patrice Louvet explains how the company brought the luster back to the original lifestyle brand — and what it must do in order to directly compete against the European heavyweights. READ MORE

BEAUTY How Beauty Brands Can Help Cancer Patients By Sheena Butler-Young For those battling the disease, the treatment that could save their lives — chemotherapy and radiation — can severely damage their skin. So far, few beauty brands have stepped up with solutions. READ MORE

SUSTAINABILITY The New Rules of Sustainability Marketing By Sarah Kent

A wide-ranging crackdown on greenwashing has snared major players from H&M to the Sustainable Apparel Coalition. Now regulators have issued new guidelines for how sustainability can be marketed. READ MORE

LUXURY Does Kering's US-Centric Strategy Still Make Sense? By Brian Baskin Luxury brands have gone all-in on America, but the country's post-pandemic boom may be on its last legs. That, plus what else to watch for this week. READ MORE

The Quest to Make Environmentally-Friendly Bras and Knickers READ MORE

BoF PROFESSIONAL Join now and enjoy your first 30 days for just $/£/€1 START TRIAL

NEWS BRIEFS A BDSM-Inspired Collection Won Top Honours at the Festival d'Hyères

BoF CAREERS

Explore Jobs at Chico's, White House Black Market and Soma Opportunities in Florida include an Associate Designer and a Digital Art Director at Chico's, a CAD Artist at White House Black Market and a Merchandise Planner and an SEO Content Editor at Soma. Founded in 1983, Chico's FAS operates three brands — Chico's, White House Black Market and Soma — out of their corporate headquarters in Fort Myers, Florida. Selling women's apparel, accessories and related products, the brands have over 1,300 boutiques and outlets in the United States, as well as e-commerce platforms for each brand. VIEW JOBS

The Business of Fashion AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. CONNECT WITH US ON CONTACT US ETHICS POLICY SPONSORSHIP & ADVERTISING JOB OPPORTUNITIES This email was sent to edwardlorilla1986.paxforex@blogger.com Update your preferences or unsubscribe from this list. All services provided are subject to our Privacy Policy. The Business of Fashion Ltd The Business of Fashion, Soho Works 2, Television Centre, 101 Wood Lane, London, W12 7FR, United Kingdom businessoffashion.com