The Legal Battle That’s Redefining Fashion NFTs

BoF VOICES to Honour Balenciaga's Demna, Prada's Sales Top Forecasts

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WHAT YOU NEED TO KNOW TODAY: FRIDAY, JULY 29, 2022 Hermes' lawsuit against the maker of MetaBirkin NFTs is already changing how brands and creators think about virtual goods. Balenciaga's Demna will receive BoF's Global VOICES Award 2022 for interrogating socio-political issues and supporting marginalised people. Tommy Hilfiger and Tom Ford return to New York Fashion Week, which also features shows from Fendi, Puma, Cos and Marni. Prada is firmly on track with H1 results continuing a strong run for luxury this week.

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TECHNOLOGY Why Hermès' MetaBirkins Lawsuit Has High Stakes for Brands and Creators By Marc Bain

The trademark battle over NFTs is set to establish important precedents in how the law treats digital assets, leaving IP attorneys eagerly watching. READ MORE

NEWS & ANALYSIS BoF to Honour Balenciaga's Demna With Global VOICES Award 2022 By BoF Team The star designer and 'lifelong refugee' will receive BoF's highest honour at our annual gathering for big thinkers for using his platform to interrogate socio-political issues and support marginalised people. READ MORE

Prada First-Half Revenue Rebounds on Europe, Americas Sales READ MORE

CFDA Releases New York Fashion Week Schedule READ MORE

BoF PROFESSIONAL Join now and enjoy your first 30 days for just $/£/€1 START TRIAL

NEWS BRIEFS Nike Says It Will Release Promotion, Hiring Data for Women and Minorities Balenciaga's Demna Tapped by President Zelensky to Raise Funds for Ukraine US Economy Shrinks for a Second Quarter, Raising Recession Odds Frasers Group Acquires Fast Fashion Retailer I Saw It First Westfield-Owner Unibail Rises on Recovery, Hiked Guidance

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Ralph Lauren Is Hiring Global opportunities at Ralph Lauren include a CRM Manager in London, an Outerwear Designer and a Merchandising Operations Assistant in New York, and a Business Strategy & Analytics Manager in Hong Kong. Ralph Lauren offers premium products across clothing, homes, accessories and fragrance. Since the American designer launched his label in 1967, Ralph Lauren has opened more than 40 offices in 14 countries with its headquarters in New York. VIEW JOBS

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