How Rising Interest Rates Are Changing Fashion

Using AI to Fight Counterfeits; Why Seemingly Every Male Celebrity Has a Beauty Line

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WHAT YOU NEED TO KNOW TODAY: TUESDAY, APRIL 11, 2023 Rising borrowing costs are forcing retailers to make tough choices about what projects to pursue and where to make cuts. BoF Insights reveals success factors for luxury experiential retail in a new report produced in partnership with real estate developer Royalmount. Evan Mock, Harry Styles and Pharrell are among the famous men banking on the blurring gender binary, or simply the novelty factor, to propel their beauty brands. Patou customers will soon be able to authenticate their bags with their smartphone cameras, the latest use of AI to foil counterfeiters.

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RETAIL How Retailers Can Navigate Rising Borrowing Costs By Cathaleen Chen

Higher interest rates are forcing companies to make tough choices about what projects to pursue and where to make cuts. READ MORE

TECHNOLOGY AI Takes on the Fashion Industry's Counterfeit Problem By Marc Bain LVMH's Patou has begun rolling out a new AI-powered authentication system with its technology partner Ordre, adding a new dimension in fashion's effort to fight fakes with AI's ability to spot patterns indiscernible to humans. READ MORE

BEAUTY Why Seemingly Every Male Celebrity Suddenly Has a Beauty Line By Faran Krentcil

Evan Mock, Harry Styles, Brad Pitt, Jared Leto and many more famous men are banking on the blurring gender binary, or simply the novelty factor, to propel their brands to the top of a crowded market. READ MORE

SPONSORED BoF Insights | The Evolving Art of Luxury Experiential Retail By BoF Insights Today's luxury shoppers have high expectations for what experiential shopping needs to deliver, as a new report from BoF Insights, in partnership with upcoming shopping district Royalmount, reveals. READ MORE

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Scaling Your Brand is Tough: Data Helps It's no shock that scaling your operations in a post–pandemic landscape can be tough, with markets evolving and omnichannel becoming the clear key to a brand's success. The NuORDER 2023 State Of B2B Commerce Report found that brands who leveraged wholesale automations were in a better position to tackle these challenges, with B2B software users claiming it has improved their Inventory Management,  Fulfillment & Replenishment, Shipment Tracking & Distribution, Visual Merchandising and more. SEE THE DATA

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