Undercover and Dries Van Noten, Fashion's Middle East Opportunity
WHAT YOU NEED TO KNOW TODAY: THURSDAY, MARCH 2, 2023 | | |
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| | By Rawan Maki and Benjamin Schneider | | | |
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| | By Brian Baskin and Joan Kennedy | | |
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| How Can Fashion Rethink the End-of-Life of Products? | "Less than 1 percent of our clothing is actually being recycled. It says a lot about how linear this industry is," said global fibre manufacturer Lenzing's VP of global textiles business, Florian Heubrandner, in his opening remarks during last week's BoF Live event. Lenzing's Heubrandner and the Future Fabrics Expo founder, Nina Marenzi, shared their insights on fashion's waste problem, upcoming legislation, traceability as a key strategy, and the most compelling and scalable materials solutions on the market. Here, BoF shares key insights from the conversation. | | |
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