Which Fashion Brands Are for Sale

Vogue's Ambitious NYFW Plans, Kylie Cosmetics Stuck in the 'Instagram Makeup' Era

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WHAT YOU NEED TO KNOW TODAY: THURSDAY, AUGUST 11, 2022 Fashion brands from Tom Ford to Ganni to Alyx are reportedly looking for new owners. Vogue will hold a combination runway show and street fair during New York Fashion Week featuring European and American brands. Coty has successfully turned Kylie Cosmetics into a global brand, but whether consumers stay hooked is mostly up to Kylie Jenner, writes Rachel Strugatz. Plus, this week on The Debrief, Cathaleen Chen and Marc Bain discuss J.Crew and Gap's comeback plans and chances of success.

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LUXURY Why So Many Fashion Brands Are for Sale Right Now By Lauren Sherman

Labels from Tom Ford and Ganni to Alyx and ALC are reportedly looking for new partners. READ MORE

MEDIA Exclusive: Vogue to Stage Outdoor Runway Show and Street Fair During NYFW By Lauren Sherman "VOGUE World: New York," which will be open to the public and broadcast via livestream, is another brand building — and financial — opportunity for the publication. READ MORE

BEAUTY Kylie Cosmetics Tries to Evolve Beyond the 'Instagram Makeup' Era By Rachel Strugatz

Under Coty, Kylie Jenner's cosmetics and skin care lines have expanded internationally. But the brand that kicked off the celebrity beauty boom seven years ago may be showing its age. READ MORE

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NEWS BRIEFS Bangladesh Garment Export Growth Seen Slowing to 'Normal' 15% This Year

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PODCAST The Debrief | Inside the Gap and J.Crew Comeback Attempts By BoF Team

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How Fashion Retailers Use AI to Optimise E-Commerce and Consumer Experience BoF sits down with Lily AI to discover how retailers and brands like The North Face, Bloomingdale's and Vans are using Artificial Intelligence tools to create more bespoke e-commerce experiences for customers. "We now operate in a world where players like Amazon are completely changing the way that consumers are experiencing products — from speed to accuracy and [breadth] of product mix. As a result, customer demand for a frictionless online experience is unrelenting," says Lily AI co-founder Purva Gupta.  READ MORE

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