How to Work With TikTok Talent

Join TikTok star creators Nic Kaufmann and Wisdom Kaye at The BoF Professional Summit in New York on May 4, 2022

Dear Reader,   TikTok is one of the fastest-growing social media networks in history with more than one billion monthly active users. How can fashion brands credibly and effectively engage with top TikTok talent — and what does a successful campaign look like?   We will be examining these topics with leading TikTok creators and brand executives at our next in-person and digital event: BoF Professional Summit: New Frontiers in Fashion and Technology.   The full summit will be livestreamed for All-Access Professional Members. Take advantage of our 30-day risk-free trial for just £1/$1/€1 — and receive full access to the livestream plus all the benefits of BoF Professional Membership. LEARN MORE BoF has gathered two of TikTok's most pivotal creators to pull back the curtain on what truly drives success on the platform, including: Prolific TikTok stars Nic Kaufmann and Wisdom Kaye sit down with BoF's Imran Amed to discuss their favourite brand partnerships and what makes a viral TikTok moment. Christopher Bugg, Prada Group's group communication director and Pranav Mandavia, talent agent from United Talent Agency discuss the critical elements of a compelling TikTok strategy and explain how to partner with top creators.  LEARN MORE BoF Professional Summit: New Frontiers in Fashion and Technology Livestream Wednesday May 4, 2022 An Overview of "The State of Fashion: Technology" report in partnership with McKinsey & Company The NFT Debate: Is There a Viable Business Model for Fashion? Augmented Reality: What Breakthroughs Will Make the Metaverse Mainstream? An Alternate View on How Web 3.0 Can Transform Fashion Welcome to the Metaverse: Why the Fashion Industry Should Care What Digital IDs Can Do for Fashion How Fashion Brands Can Find Success on TikTok Connected Physical Stores: Personalising the Customer Journey Managing Fashion's Relationship With Carbon Through Technology Join the livestream with your team: complete this form to arrange access for 5 to 14 members of your team. The Business of Fashion AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. CONNECT WITH US ON CONTACT US ETHICS POLICY SPONSORSHIP & ADVERTISING JOB OPPORTUNITIES This email was sent to edwardlorilla1986.paxforex@blogger.com Update your preferences or unsubscribe from this list. All services provided are subject to our Privacy Policy. The Business of Fashion Ltd 2, Television Centre, 101 Wood Lane, London, W12 7FR, United Kingdom businessoffashion.com