The Limits of a Lean Supply Chain

Seizing Fashion's Gaming Opportunity

ADVERTISEMENT

WHAT YOU NEED TO KNOW TODAY: THURSDAY, DECEMBER 16, 2021 The pandemic has exposed critical flaws in fashion's just-in-time approach to manufacturing and distribution. In his latest First Mile column, supply chain expert John S. Thorbeck unpacks what's gone wrong and how the industry can recover. The market for video games is worth more than entertainment and music combined. BoF's latest Case Study dissects how Balenciaga, Vans and others are tapping the opportunity. As businesses continue to digitise, companies face more threats of cyber attacks and risks related to data handling than ever, according to The State of Fashion 2022 report by The Business of Fashion and McKinsey. US retail sales for November came in below expectations, as inflation weighed on consumer sentiment. A paradigm shift is occurring in China's advertising industry: global brands are featuring more local faces and celebrities in China-focused campaigns.

TOP STORIES

RETAIL The Limits of a Lean Supply Chain By John Thorbeck

The pandemic exposed the weakness of the global manufacturing and distribution networks adopted by most big fashion brands. Executives need to change how they think and talk about supply chains to replace a culture of cost. READ MORE

TECHNOLOGY How to Seize Fashion's Gaming Opportunity — Download the Case Study By Marc Bain Vans, Balenciaga and Benefit Cosmetics are among the brands tapping the multi-billion-dollar video gaming industry with strategies aimed at generating buzz and fostering community. READ MORE

TECHNOLOGY The Year Ahead: Shoring Up Fashion's Cyber Defenses By BoF Team and McKinsey & Company

Businesses face more threats than ever of cyber attacks and improper data handling. Fashion players must urgently improve their defenses and make digital security a strategic imperative. READ MORE

CHINA The 'Paradigm Shift' Remaking China's Fashion Ad Industry By Casey Hall A new dynamic is taking shape between not only Western and Chinese agencies, but also niche and multi-purpose players, creating bold and innovative ways for global brands to connect with the local market. READ MORE

BoF PROFESSIONAL Join now and enjoy your first 30 days for just £1 START TRIAL

NEWS BRIEFS US Retail Sales Trail Forecast, Suggesting Drag From Inflation Neiman Marcus Nearly Quadruples Earnings With Reduced Markdowns Inditex Nine Month Net Profit More Than Triples to $2.8 Billion H&M Quarterly Sales Rise 8%, Returning to Pre-Pandemic Level China's Factories Speed Up, New Covid Pain Hits Retailers

MULTIMEDIA

VIDEO BoF Live: The State of Fashion 2022 By BoF Team

SPONSORED FEATURE

At Sorona, Expanding Use Cases for Innovative Fibres Sorona is a high-performance fibre, with 37 percent of the polymer made up of renewable plant-based ingredients. Today, its potential industry applications are expanding. BoF sits down with its global brand and communications leader Alexa Raab to learn more. READ MORE

The Business of Fashion AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. CONNECT WITH US ON CONTACT US ETHICS POLICY SPONSORSHIP & ADVERTISING JOB OPPORTUNITIES This email was sent to edwardlorilla1986.paxforex@blogger.com Update your preferences or unsubscribe from this list. All services provided are subject to our Privacy Policy. The Business of Fashion Ltd The Business of Fashion, Soho Works 2, Television Centre, 101 Wood Lane, London, W12 7FR, United Kingdom businessoffashion.com