Phoebe Philo’s Return to Fashion

Asos and Nordstrom Set Strategic Partnership

WHAT YOU NEED TO KNOW TODAY: MONDAY, JULY 12, 2021 Phoebe Philo is launching a new brand with backing from LVMH. Nordstrom is partnering with Asos, taking a minority stake in Topshop and the three other brands the e-tailer acquired in February. Kerby Jean-Raymond has become the first Black American designer to show on the haute couture calendar with a Pyer Moss collection featuring Black inventions. The return of shows like Love Island and Gossip Girl is a big opportunity for product placement. Plus, register now for a special live event unpacking the findings of BoF and McKinsey's State of Fashion Watches and Jewellery Report.

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LUXURY Phoebe Philo Is Launching Her Own Brand, Backed by LVMH By Chantal Fernandez and Imran Amed

BoF has learned that the former creative director of Celine is returning to fashion with an eponymous label and minority investment from the world's largest luxury group. READ MORE

RETAIL Nordstrom Buys Stake in Topshop With Asos Joint Venture By Sarah Kent

The American retailer has taken a minority stake in Topshop and the three other brands Asos acquired out of administration in February. The deal paves the way for a wider strategic partnership. READ MORE

FASHION WEEK At Pyer Moss, Black Invention Takes Centre Stage By Chantal Fernandez and M.C. Nanda Designer Kerby Jean-Raymond became the first Black American designer to show on the haute couture calendar. READ MORE

MARKETING & PR Love Island, Gossip Girl and Fashion's Big Television Opportunity By Brian Baskin This week, everyone will be talking about fashion on television and what's shaping up to be a banner back-to-school shopping season. READ MORE

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LUXURY #BoFLIVE: The State of Fashion — Watches and Jewellery By BoF Team

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