The Pros and Cons of Crowdfunding

Are Luxury Brands Overexposed? China's Cool Young Designers Tap New Routes to Market

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WHAT YOU NEED TO KNOW TODAY: WEDNESDAY, MARCH 29, 2023 More brands are turning to crowdfunding as a way to raise cash and cement customer loyalty. Some investors fear luxury brands are overexposed, but ubiquity risk has barely risen, calculates columnist Luca Solca. There's a new crop of cool, young designers in China but international buyers must cast their nets wider than usual to find them. Quiet luxury is trending — but we've been here before. Check out what BoF had to say the last time minimalism was having a moment. Lululemon said it expects full-year sales to come in above analyst estimates, betting demand for its high-end athleisure will hold up.

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RETAIL The Pros and Cons of Crowdfunding By Daniel-Yaw Miller

In an uncertain economic environment, brands are turning to their customers for investment. BoF unpacks how companies can benefit from this approach typically favoured by start-ups. READ MORE

LUXURY Are Luxury Brands Overexposed? By Luca Solca

Sales of megabrands like Louis Vuitton and Hermès continue to surge, but calculating ubiquity is more complex than it seems, writes Luca Solca. READ MORE

CHINA China's Cool Young Designers Tap New Routes to Market By Tiffany Ap

International buyers and talent scouts must cast their nets wider than the usual fashion week incubators, prizes and schools to find the country's next crop of emerging brands. READ MORE

Inside Alibaba's Restructuring Plan READ MORE

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NEWS BRIEFS J.Crew Lays Off 3% of Workforce Lululemon Sees 2023 Sales, Profit Above Estimates on Steady Demand Report: Adidas, Beyoncé End 'Ivy Park' Partnership Burberry Acquires Italian Technical Outerwear Supplier Next Agrees to Buy Cath Kidston Out of Administration

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