In this week's Careers Newsletter, BoF's Workplace and Talent Correspondent Sheena Butler-Young investigates: What Are Fashion's In-Demand Jobs?
Companies that rushed to staff up in the virtual world are less keen on hiring for those roles as they confront a potentially very real recession.
Across all industries, job postings with "metaverse" in the title declined 81 percent between April and June, Bloomberg reported, citing a study by workplace consultancy Revelio. Fashion is no exception: while brands are still launching plenty of web3 and metaverse projects, overall enthusiasm appears to have waned in tandem with NFT and cryptocurrency prices.
Fashion brands mostly still rely on external partners to build their virtual storefronts and fashion shows. But as more companies — Puma, Adidas, Kenzo and Gucci among them — create brand channels on Discord, a messaging platform popular with web3 early adopters, there could be staffing needs down the line for roles like community managers and, eventually, some virtual salespeople, experts say.
But these days, the priority in hiring is for roles that will help companies get through near-term uncertainty, whether it's navigating supply chain snarls, new environmental regulations or shifting demands from socially conscious consumers.
Diversity and inclusion managers and environmental, social and governance consultants, once rare in fashion, are growing fields, especially at large companies. More traditional positions in supply chain and human resources are evolving fast.
READ MORE
No comments:
Post a Comment