Shein By the Numbers, Membership's Sustainability Promise
WHAT YOU NEED TO KNOW TODAY: TUESDAY, APRIL 5, 2022 | | |
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| The Future of Marketplaces in Fashion | "Marketplace platforms of tomorrow will bear little resemblance to the legacy experience of a digital marketplace as just one big product catalogue," says Holden Bale, global head of commerce at Huge.
In its latest research report, creative agency Huge predicts:
- Marketplace advertising networks will offer three times more advertising options than traditional retail media.
- In 5 years' time, up to 25 percent of large multi-brand retailers will commercialise their own delivery infrastructure to sell to other brands.
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