Luxury’s Big Bet on the American South

Ozwald Boateng's Return to London Fashion Week, Chloé's New Sustainability Tool

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WHAT YOU NEED TO KNOW TODAY: TUESDAY, FEBRUARY 22, 2022 Luxury brands see big opportunities in Nashville, Charleston and other thriving cities in America's South. Ozwald Boateng returned to London Fashion Week with a star-studded celebration of Black excellence. Despite pandemic shifts, fashion week is here to stay, argues Pierre Mallevays. Richemont-owned Chloé is working on a tool to measure fashion's social impact. The creative agency MA + Group is launching an NFT and metaverse division.

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RETAIL Fashion Is Betting on the American South By Diana Pearl

Southern cities like Nashville, Charleston and Atlanta are seeing an influx of tourists and residents, attracting attention from brands and influencers. READ MORE

FASHION WEEK Celebrating Black British Culture: Ozwald Boateng's Return to London By Tamison O'Connor

The Savile Row designer returned to London Fashion Week after a 12-year hiatus with a star-studded show at the Savoy Theatre. READ MORE

FINANCIAL MARKETS Why Fashion Week Is Here to Stay By Pierre Mallevays As the Covid-19 crisis recedes, Pierre Mallevays examines the life, death and rebirth of fashion week. READ MORE

Chloé's New Tool to Measure Fashion's Social Impact READ MORE

Creative Agency MA + Group Launches NFT and Metaverse Division READ MORE

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NEWS BRIEFS Garment Worker Pay at 45% Gap from Living Wage, Report Finds Chinese Superstar Xiao Zhan is the New Face of Nars

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At Flannels, Crafting Regional Retail Strategies to Drive Growth "New luxury is inclusive, expansive, and more exciting than it's ever been. At Flannels, we are seeking to democratise the fashion space through our regional strategy," says Michael Murray, incoming CEO of parent company Frasers Group.  Here, he shares insight into Flannels' flagship strategy, the operational benefits of a physical network in a digitised landscape and the retailer's evolution as a key partner to luxury brands entering new regions. READ MORE

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