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| Icebreakers With...Dan Runcie Dan Runcie Dan Runcie launched Trapital, a newsletter breaking down the business of hip-hop, in 2018 because, well, no one else had. In the years since, he's offered his readers breakdowns on everything from Beyoncé's streaming strategy to the Tyler, the Creator cult. He plans to expand his weekly memos, deep-dive essays, and podcasts into a full-blown media company with an investing and education arm. We talked shop with Dan, newsletter to newsletter. Walk us through your day. Normally, I wake up, do a quick morning meditation. The first hour of the morning is mostly dedicated to big issues like making sure that things are queued up from a content perspective. The rest of the morning is dedicated to some solid uninterrupted time to create content. And then normally, after lunch I may take a few calls following up with partners or sponsors, or anyone that I need to catch up with to help build a relationship. The afternoons are also for lower-level tasks. I try to structure the days similar to how I think about the business. I need to spend a good amount of my time creating content, because I think, at the end of the day, that's what makes Trapital unique. But if I just wanted to create content, then I would work for someone else. I'm also building a media company. Trapital is focused on the business of hip-hop, but you've written pieces about other topics. What's a story that was especially relevant to your audience despite not being directly related to hip-hop? I've covered what LeBron James has done with SpringHill, his entertainment company. LeBron, of course, is not a hip-hop artist. But I decided to talk about it because so much of what happens in hip-hop is relevant to other trends that we're seeing more broadly in media and content creation, but also in Black culture. When I covered it, a lot of other content studios were being acquired, whether it was Reese Witherspoon's Hello Sunshine or Amazon buying MGM. It's all so relevant to the broader market. Plus LeBron James himself has been involved with music. I wouldn't be surprised if down the road he ends up doing something deeper within music. If you're at a party where the energy is low, what song would you put on to get everybody pumped up? I'll say this: There was a good two or three years when the song by French Montana, "Pop That," was the ultimate turn-up. Pop Smoke had a song "Dior" that I think was at that level. But I also know that there's a bit of a regional factor. If you play that song in New York it's definitely going to hit a little more than out here in San Francisco. This interview has been edited and condensed for clarity.
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| Don't Do Stupid Stuff and Other Reader Advice Each week, our workplace whisperer Shane Loughnane answers a reader-submitted question about work in 2021. Anything bothering you at work? Ask Shane here. In the spirit of the approaching holiday, we invited you last week to spread the gratitude by sharing advice that's made a difference in your work life. The harvest was plentiful, and I suspect my third-grade teacher would be proud of my using the word "cornucopia" to describe the abundance of genuinely inspiring responses that we received. Here are a few of the many highlights:
Thanks to all who contributed, and a special shoutout to Abby from Michigan for recommending that I get my pumpkin pie from Costco this year. Here's wishing everyone a very happy Thanksgiving. Something bothering you at work? Ask Shane here. And if you want to read more analysis about the workplace, make sure you subscribe to HR Brew.
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| Crypto |
Sports 
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TOGETHER WITH MIZZEN+MAIN |
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| Here's to being more than work friends. Mizzen+Main makes more than just the best damn dress shirt. With jackets, vests, flannels, henleys, pants, and more, they have every style you need. And as a gesture of early holiday cheer, they're offering MB readers early access to their best deal of the season—30% off sitewide, no exclusions. Which means it's never been a better time to get your work style sorted. Get 30% here. |
| | REAL ESTATE | |
Open House
Welcome to Open House, the only newsletter section that's offering you a lifestyle change (not a positive one, just a change). We'll give you a few facts about a home listing and you try to guess the price.
Zillow
Milord and lady will be intrigued by ye new castle in Woodstock, Connecticut, a town on the northeast side of the state that kisses the border of Massachusetts. Construction on the stone mound started in 2003, so just like cargo pants, it's back and it costs a lot more than it did the first time around. The castle is currently owned by the great-grandson of a Chicago steel tycoon and gives off a very History Channel vibe. Amenities include:
- 9 beds, 10 baths
- Moat (piranhas not included)
- 12 fireplaces
- Towers for trapping your daughter who turns into an ogre at night
How much to go full Connecticut Yankee in King Arthur's Court?
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| | RECS | |
Just Click It
1. Solving the mysteries of scent. (Harper's Magazine)
2. Ivermectin: Much more than you wanted to know. (Astral Codex Ten)
3. An ode to barbecue potato chips. (The Atlantic)
4. Meet the group trying to build a Noah's Ark for threatened species' DNA. (Emerging Tech Brew)
5. Why milk crates are the perfect container. (Dairycrates.com)
6. The story of my tattoo. (The Irish Times)
7. Singapore's tech-utopia dream is turning into a surveillance state nightmare. (Rest of World)
8. The friends you make online. (Saeed Jones)
9. To catch a turtle thief: Blowing the lid off an international smuggling operation. (The Walrus)
10. Greenland's melting glaciers. (The Post and Courier)
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| | CONTEST | |
Meme Battle
Welcome back to Morning Brew's Meme Battle, where we crown a single memelord every Sunday.
Today's winner: David in Charleston, SC
This week's challenge: You can find the new meme template here for next Sunday. Once you're done making your meme, submit it at this link for consideration.
| | ANSWER | |
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| Written by Neal Freyman, Jamie Wilde, Max Knoblauch, and Matty Merritt Was this email forwarded to you? Sign up here WANT MORE BREW? Industry news, with a sense of humor →
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