Jonathan Anderson: The Pandemic Has Changed Fashion Forever

Retail Discovery Is Dead, The Next Generation of Coolhunters

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WHAT YOU NEED TO KNOW TODAY: MONDAY, MARCH 8, 2021 Designer Jonathan Anderson believes the pandemic has fundamentally changed fashion. The legacies of iTunes and Facebook are killing discovery in retail, argues Doug Stephens. Creators of Instagram "mood boards" are quietly wielding influence at big fashion brands. Birkenstock's surprise decision to sell to L Catterton over CVC Capital Partners was months in the making. Plus, tune into BoF Live this Tuesday for a discussion on DTC versus wholesale.

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LUXURY Jonathan Anderson's Radical Fashion Experiment Is Over (Almost) By Tim Blanks The designer's boxes radically changed the way fashion collections were presented during year one of the Covid crisis. How does the creative director of JW Anderson and Loewe see the future of fashion? READ MORE

RETAIL In Retail, Discovery Is Dying By Doug Stephens

The unbundling of iTunes and the algorithmic echo chambers of Facebook have spilled into retail, robbing consumers of surprise and serendipity, but there is opportunity in this state of affairs, argues Doug Stephens. READ MORE

MEDIA The New Generation of Cool Hunters By M.C. Nanda

Instagram accounts cataloguing fashion archives, images and inspiration have gained momentum with the subscription boom. READ MORE

RETAIL How L Catterton Really Won Birkenstock By Bloomberg The story behind CEO Oliver Reichert's manoeuvres to get the LVMH-backed private equity firm to buy the footwear maker for more than €4 billion. READ MORE

RETAIL The Obstacle Standing Between Retailers and Recovery By Brian Baskin This week, everyone will be talking about widespread transport delays, the tail end of Paris Fashion Week and Adidas earnings. READ MORE

Kanye West Is 'Focused' on Apparel Line Launch, Gap CEO Says READ MORE

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RETAIL #BoFLIVE: DTC vs Wholesale — Striking the Right Balance By BoF Team

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Mytheresa Is Hiring Opportunities at Mytheresa include a Client Relations Manager in London and a Social Media Fashion Editor, Senior Graphic Designer, and an Assistant Buyer, among other roles, at their headquarters in Munich. Launched as an online boutique in 2006, Mytheresa is now an industry leader of digital and e-commerce luxury fashion and retail with a net revenue of €377m. Mytheresa employees over 700 people across global offices in Munich, London, Barcelona and Berlin.  VIEW JOBS

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