| A month ago, Landon, Megan, and I made some bold predictions. We selected three companies we believed were poised for an earnings surprise: Netflix (NFLX) Starbucks (SBUX) On Holding (ONON) We've been right on two of those calls — so far. ONON is up next week. Our secret to nailing earnings predictions? It's not some crystal ball… It's cold, hard data. We engineered a powerful social media machine that sorts through 2,777 Twitter posts per minute — each of which is sliced, diced, analyzed, and distilled into proprietary metrics like Purchase Intent, Consumer Happiness, Buzz, Macro Trends, and more. Armed with real-time consumer insights, we're then able to spot shifts in demand well before a company reports its numbers to Wall Street. And with Netflix, Starbucks, and On, at least one of our predictive indicators was throwing up a flare — signaling a potential opportunity at play. For Netflix, we saw a dip in two key trends — new subscriptions and viewership — that let us know something was amiss. With both trends flipping into the negative, we worried about Netflix's growth prospects — and rightly so. Netflix missed revenue estimates and shares traded as much as 10% lower following its report. For Starbucks, the data tipped us off to a critical slide in demand, just in time for it to impact guidance. (More on that in a minute.) And for On — well, just wait until you see what kind of signals are flashing for this shoemaker ahead of Tuesday's earnings announcement. Can we go three-for-three on our earnings predictions? Let's do some due diligence on how we nailed our bearish Starbucks call and how our ONON outlook is shaping up for next week… Click here to continue reading Until next time, | 
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