Inside the Rise of Dior Sauvage

Love Island Can't Quit Fast Fashion, Back to School Shopping

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WHAT YOU NEED TO KNOW TODAY: MONDAY, AUGUST 1, 2022 Seven years after its release, Dior Sauvage is the best-selling fragrance worldwide, despite the scandal surrounding frontman Johnny Depp. Love Island's tie-up with eBay was pitched as an effort to promote more responsible consumption. But the show still turns heads for fast fashion. Retailers expect parents to splurge on back-to-school clothing in the coming weeks, but are preparing for weaker demand after that. BoF Professional analysis now unlocked for non-members: Fashion employees should prepare for the possibility of layoffs as the industry's outlook worsens.

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BEAUTY How Dior Made Sauvage the World's Number One Fragrance By Alexandra Mondalek

The scent's success runs deeper than Johnny Depp. LVMH's hefty investments in advertising, retail and a full range of Sauvage products have propelled its growth. READ MORE

RETAIL The Unpredictable Consumer Strikes Again By Brian Baskin

This week, back-to-school shopping peaks in the US, and retailers are betting parents will spend big despite the slowing economy. They've been wrong before though. Plus, BoF tells you what else to watch for in the coming week. READ MORE

SUSTAINABILITY Love Island Still Turns Heads for Fast Fashion By Rachel Deeley

This year the hit reality series was sponsored by resale site eBay, a move celebrated as promoting more responsible consumption. But the show is still a huge marketing opportunity for fast-fashion brands. READ MORE

WORKPLACE & TALENT How to Know When Layoffs Are Coming — And What to Do About It By Sheena Butler-Young Fashion workers worried about their jobs amid an economic downturn should watch for warning signs and look for ways to transition their role if the worst happens. READ MORE

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BoF CAREERS

Explore Jobs at Joor Joor are looking for candidates in London for their Customer Success Manager and Assistant Controller roles, as well as a Director of Analytics, a Product Manager and Logistics and Planning Coordinator in New York. Joor is a digital wholesale management platform that allows its 12,500+ brands and 300,000+ retail partners to connect digitally. Joor has 140 employees across 10 global offices including New York, Philadelphia, Los Angeles, London, Milan, Madrid, Tokyo and Melbourne. VIEW JOBS

The Business of Fashion AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. CONNECT WITH US ON CONTACT US ETHICS POLICY SPONSORSHIP & ADVERTISING JOB OPPORTUNITIES This email was sent to edwardlorilla1986.paxforex@blogger.com Update your preferences or unsubscribe from this list. All services provided are subject to our Privacy Policy. The Business of Fashion Ltd The Business of Fashion, Soho Works 2, Television Centre, 101 Wood Lane, London, W12 7FR, United Kingdom businessoffashion.com

In Graphic Detail: Carbon Neutrality

More than 50 percent of passengers are concerned about climate change ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

No images? Click here IN GRAPHIC DETAIL Carbon-neutral flights   There's nothing more pleasing than a well-made graph. Each week, we look into the details of a graph that has caught our attention. Get it in your inbox every Monday.   SUBSCRIBE     ✈️ A recent McKinsey survey of 5,500 air travelers around the world shows that more than 50 percent of passengers are concerned about climate change and expect that aviation will be carbon neutral in the future. ✈️ Almost 40 percent of travelers globally are willing to pay at least two percent more for carbon-neutral tickets, or about P 100 for a P 5000 round-trip flight. ✈️ For now, travelers continue to prioritize price and number of connecting flights over sustainability.    Related stories: Long haul to decarbonization for aviation industry After coming under intense pressure to reduce its carbon footprint, the aviation industry has pledged to drastically cut its emissions of greenhouse gases Airlines to measure carbon footprint per passenger The International Air Transport Association (IATA) said that travelers and travel agents “are increasingly demanding precise flight CO2 emission information.” Air tickets set to keep climbing from pandemic low—experts The IATA is pleading for government support in reconciling the long-term commitment to net zero carbon emissions with ambitious passenger growth targets.   Hi Edward. Has this newsletter helped you in any way? We welcome your feedback. Feel free to leave us a note in our suggestion box.     LEARN MORE       Share    Tweet    Forward  Copyright © 2022 PHILIPPINE DAILY INQUIRER, All rights reserved. You are receiving this because you are subscribed to Inquirer Newsletters. Unsubscribe