Asset Mapping | A Framework for CX Transformation | Overcoming Remote Challenges | Tips for Motivating Stakeholders to Participate

Asset maps display and organize the screens and elements users encounter along workflows and journeys.

‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  View this email in your browser New Articles Asset Mapping for Experience Consistency   Asset maps display and organize the screens and elements users encounter along workflows and journeys. They provide a systematic way of analyzing the consistency of an organization's experience across channels.   8 min read A Framework for CX Transformation: How to Operationalize CX at Scale   To deliver high-quality omnichannel experiences, companies must develop an operational ecosystem that enables crossfunctional collaboration and quick reaction to customers' needs.   9 min read New Videos ▶ Overcoming Remote Challenges for UX Leaders   We talked with a group of UX leaders to hear their experience managing UX teams remotely and their tips for forcing engagement that might happen naturally in person. Filmed during the Virtual UX Conference. 3 min video ▶ Tips for Motivating Stakeholders to Participate in User Research   When stakeholders observe user research sessions, the credibility and acceptance of findings will increase. Since they are busy, make it easy to participate and work on increasing the value they get out of going. 2 min video ▶ Comparing Qualitative and Quantitative UX Research   Qualitative and quantitative are both useful types of user research, but involve different methods and answer different questions for your UX design process. Use both! 2 min video Virtual UX Conferences America/Europe   March 15 – March 26 2 Half-days per course America/Europe April 17 – April 23 Full-day courses America/Europe  May 15 – May 21 Full-day courses Full event program describing all full-day UX training courses and the virtual conference format. You are receiving this newsletter because you subscribed at https://www.nngroup.com/articles/subscribe 48105 Warm Springs Blvd., Fremont, CA 94539-7498, USA Copyright 2020 Nielsen Norman Group, All rights reserved Manage preferences or unsubscribe.