The Business of Party Dresses in a Season Without Parties View on Web Add to contacts New reader? Subscribe THE DAILY DIGEST ADVERTISEMENT THE UPFRONT Dear BoF Community, The pandemic has brought a longstanding problem to centre stage: for many brands, their store footprints are no longer the right size, shape or scope for today's world. Now, experts say reimaging retail must be a sprint, not a marathon. Casey Hall does the analysis. Elsewhere, fashion companies must take a more focused and responsive approach to their product assortment, according to BoF and McKinsey's State of Fashion Report 2021. Plus, Alex Mondalek goes inside the business of party dresses in a holiday season with few parties. Vikram Alexei Kansara, Editorial Director TODAY'S MUST READ BoF Professional The Retail Footprint of the Future BY Casey Hall In the post-pandemic world, conventional approaches to store network optimisation are no longer enough. Fashion brands need to urgently scrutinise their global retail footprint or risk further financial blows in 2021. Save 25% on an annual BoF Professional package today JOIN TOP STORIES BoF Professional No Parties, No Problem: How Fashion Is Selling Holiday Clothes in 2020 BY Alexandra Mondalek In a year where sweatpants, pyjamas and activewear dominated fashion, brands have had to adjust their own offerings just to survive. So, what sells? Save 25% on an annual BoF Professional package today JOIN The Year Ahead: Less Is More for Both Consumers and Brands BY BoF Team and McKinsey & Company Consumers are rethinking how much they buy, while brands are realising that simply stocking more products does not drive better financial results. Winning companies must reduce complexity and inventory levels by taking a more focused and responsive approach to their assortment. The Week Ahead The Vaccine Is Finally Here. When Will Fashion See the Benefits? BY Brian Baskin This week, everyone will be talking about the rollout of Covid-19 vaccines, Saint Laurent's approach to showing and Nike's financial results. Get your BoF Professional Cheat Sheet. Save 25% on an annual BoF Professional package today JOIN NEWS BRIEFS Report: Authentic Brands Group Plotting Double Takeover of Debenhams, Arcadia Report: Affirm to Postpone IPO BoF CAREERS - FEATURED JOBS   Events Associate The Business of Fashion      London, United Kingdom   Circular Knit designer for Zara Man Zara   A Coruña, Spain   Ecommerce Merchandising Site Manager St. John   Irvine, United States View All Jobs Subscribe Were you forwarded this email? To subscribe to this newsletter, click below. Subscribe for Free Follow Us The Business of Fashion Sponsorship & Advertising About This email was sent to edwardlorilla1986.paxforex@blogger.com Add to Address Book | Unsubscribe | Edit Newsletter Subscriptions The Business of Fashion Moray House - 6th Floor · 23-31 Great Titchfield St London W1W 7PA · United Kingdom