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MercadoLibre Stock Is in Deep Pullback Territory: Time to Buy?Submitted by Ryan Hasson. Posted: 3/30/2026. 
Key Points
- MercadoLibre has fallen nearly 40% from its all-time high, whilst revenue surged 45% year over year to $8.8 billion in Q4.
- Despite the sharp drawdown, 19 analysts hold a consensus Moderate Buy rating with a price target implying nearly 67% upside.
- With the stock approaching its 200-day SMA on the weekly chart and its forward P/E compressing into the low 20s, MELI may be offering one of its most attractive entry points in recent years.
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MercadoLibre (NASDAQ: MELI), often called the Amazon of Latin America, may be nearing discount territory. The stock has fallen nearly 40% from its all-time high and is down roughly 20% year to date. Market selloffs are uncomfortable, but they can create long-term buying opportunities in high-quality companies.
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With MELI's valuation compressing significantly, sidelined investors may finally have the entry point they've been waiting for. A Dominant Force in Latin American E-CommerceMercadoLibre is the leading e-commerce and fintech platform in Latin America, connecting millions of buyers and sellers across 18 countries. Its core business is a broad online marketplace covering electronics, fashion, vehicles and more. But the company is more than a marketplace: it also offers digital payments, credit, and insurance services, targeting the rapidly growing and largely underserved middle class across the region. That mix of e-commerce dominance and expanding financial services positions MercadoLibre as a key player in Latin America's broader economic development. A Company Still Very Much in Growth ModeThere’s a clear reason sentiment around MELI remains broadly bullish. The company has been consistently growing sales and expanding its footprint across the region at an impressive pace. Through 2025 it repeatedly beat revenue estimates. Its most recent report, released Feb. 24 for Q4 2025, did produce some headline noise: quarterly profits declined 12.5%, missing expectations on the bottom line. But the reason for the miss matters. Management deliberately increased investments aimed at long-term performance — issuing more credit cards (which raises provisions), expanding free shipping, and ramping up its first-party direct sales model. These are growth investments, not signs of a deteriorating business, and management has made similar trade-offs before. The top-line numbers support that strategy. Revenue rose 45% year over year to $8.8 billion, above the $8.5 billion analyst consensus. The credit portfolio jumped 90% year over year to $12.5 billion, and total payment volume in the acquiring business grew about 40%. Analysts expect earnings to rise roughly 43.6% next year, from $43.96 to $63.13 per share. Sentiment Is Bullish as the Stock Enters Deep Pullback TerritoryDespite the sharp decline, Wall Street and institutional investors remain largely bullish. Based on 19 analyst ratings, MELI has a consensus rating of Moderate Buy. The consensus price target implies nearly 70% upside from current levels — a substantial projection for a company valued around $82 billion, and one that reflects conviction in the long-term opportunity. Institutional flows tell a similar story. Over the prior 12 months, institutions bought more than $20 billion in MELI stock versus outflows of just under $15 billion. Insider selling has been limited as well: only three insider sales were recorded over the past year, totaling about $2.3 million. That restraint from insiders during both the run-up and the pullback is notable. The Chart Is Approaching a Key LevelOn the weekly timeframe, MELI remains in a broader uptrend. The stock is now nearing its 200-day simple moving average on the weekly chart — a level that has historically acted as significant support. If MELI begins to build a base in this area, it could mark the start of meaningful stabilization. The valuation picture is becoming more attractive. With the forward price-to-earnings ratio (P/E) approaching the low 20s, MELI is trading at one of its more compelling entry points in recent years. For long-term investors looking to get involved with this Latin American e-commerce leader, the setup is growing harder to ignore. |
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