OTAVALO, Ecuador — An evolving initiative in Otavalo, Ecuador, called the Yuyay Project, is enabling families to weave concepts from Bahá'í moral and spiritual educational programs into artistic expressions that resonate deeply with Kichwa cultural traditions.
The Yuyay Project—"yuyay" means "to reflect" or "to think" in Kichwa —has evolved from small theatrical performances by several youth in 2014 into a growing endeavor where families have moved from being spectators to active participants in both the creative and learning processes. The initiative engages entire families who create short films, dance and theatre pieces, and music that explore themes of service to society and collective progress.
"Through various artistic forms, families explore the challenges they face and the aspirations they share," said María Luz Perugachi, project coordinator. "They learn to articulate these insights together, allowing families to reflect on their experiences in the community-building process."
Ms. Perugachi added that the project has evolved from isolated artistic activities to sustained processes that integrate with broader community life.
Ms. Perugachi added that many participants serve simultaneously as children's class teachers, youth group animators, or facilitators of other moral and spiritual educational programs, integrating their artistic work with broader community-building efforts.
"Everyone has something to offer," said Jorge Villarruel of the Bahá'í Local Spiritual Assembly, noting how the initiative has fostered an atmosphere where people of different ages and backgrounds feel welcome and valued.
"These activities are revitalizing cultural identity and a sense of belonging. They help participants value and respect community traditions but also value and respect the traditions of other cultures present in the region," said Mr. Villarruel.
Mr. Villarruel observed that through this process, art emerging from community-building initiatives becomes more than performance. It becomes a means for personal and collective progress and a bridge between generations. "It is a way for the community to feel part of something much larger," he said.
The spirit of the initiative extends beyond neighborhoods to other settings. Alicia Bautista, a teacher who integrates Yuyay videos in her classroom, has seen students reflect on scenes drawn from everyday situations and grow in perseverance, responsibility, and consideration at home.
For many youth participants like Alex Rosales, their involvement has enhanced how they relate to their community. "The project helped me see my social reality with more empathy and responsibility, focusing on the importance of unity, constant effort, and service."
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