Did you know that most loyalty programs fail within their first two years? According to the Harvard Business Review, this often occurs because brands overlook the need for a broader loyalty strategy.
But what does that mean?
We invite you to join us for an exclusive session with Roger Williams, Head of Loyalty at Marigold, and Lisa Hake, VP of Marketing and Communications at Great Clips where they will share how successful brands follow a long-term path to launching a loyalty program that stands the test of time.
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