Join us on Thursday, April 18 at 16:00 BST / 12:00 EDT
Dear Reader, Brands are confronting a new reality where tech giants are implementing digital privacy measures and eliminating the third-party cookies advertisers relied on to track consumers, making it harder to target shoppers online. It's only making it more important for brands to have their own data on who their customers are and what they want. Join us on Thursday, April 18 at 16:00 BST / 11:00 EDT for our next BoF Professional Masterclass on our latest case study, How to Turn Data Into Meaningful Customer Connections. BoF's Marc Bain along with a panel of experts, will examine how fashion businesses can truly understand their customers, allowing them to make smarter decisions that serve shoppers and drive results. | |
|
Download the case study to unpack the data capabilities and consumer-research methods Tapestry has used to fuel success at its Coach brand, particularly among Gen-Z shoppers, who now see their handbags as among the most coveted on the market. |
| BoF welcomed business leaders, technologists and creative innovators to share their insights on how the fashion industry can navigate new frontiers in AI, shifts in digital culture and advancements in immersive technologies. Watch on-demand now. |
|
|
| AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. |
|
| |
|
|
|
|
No comments:
Post a Comment