The Debrief | Chanel’s New Retail Strategy

Fashion's Evolving Approach to Russia

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WHAT YOU NEED TO KNOW TODAY: SATURDAY, JULY 23, 2022 H&M's decision to close its Russia business is a clear sign that staying in the country is no longer tenable for Western fashion brands. American tourists are expected to drive a luxury sales increase, counteracting the impact of China's pandemic restrictions. BoF Professional analysis now unlocked for non-members: Instagram's pivot to video is accelerating fashion's shift to TikTok. Tune in on Tuesday, July 26 at 16:00 BST for the next instalment of Building a Career in Fashion with the fashion designer Stella Jean. Register now. Plus, this week on The Debrief, BoF luxury editor Robert Williams explains why Chanel is opening private boutiques for top clients.

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LUXURY The Debrief | Why Chanel Is Opening Private Boutiques By BoF Team

BoF's luxury editor Robert Williams offers insight into the surprising news that the mega-label plans to open stores dedicated to serving top customers. READ MORE

THIS WEEK IN FASHION It's Time for Fashion Brands to Exit Russia By Diana Pearl

H&M's decision to permanently close its Russian stores is a signal that fashion brands can no longer take a wait-and-see approach to the war in Ukraine. READ MORE

TECHNOLOGY Fashion Should Pay Attention to Instagram's Content Troubles By Marc Bain Users are complaining about ads and suggested posts as TikTok draws ever more users, threatening Instagram's fashion supremacy. READ MORE

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NEWS BRIEFS Europe's High-Spending Tourists Set to Lift French Luxury Sales

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