E-commerce grew more than 30 percent in Southeast Asia in 2021 and is expected to reach over
| Shopee leads SEA retailers There's nothing more pleasing than a well-made graph. Each week, we look into the details of a graph that has caught our attention. Get it in your inbox every Monday. 🏬 According to a recent Euromonitor report, Shopee (Sea Ltd) was the best performing retailer in Southeast Asia in 2021. Despite the reopening of brick-and-mortar stores, demand for online shopping has accelerated in the region.🏬 E-commerce grew more than 30 percent in Southeast Asia in 2021 and is expected to reach over USD 165 billion by 2026. The region is a lucrative target for global e-commerce players. 🏬 The retail industry in Southeast Asia is largely fragmented. Growth primarily comes from companies with a regional presence. Related stories:Confident PH consumers ready for retail therapy Eager to move on from the pandemic, Filipino consumers were raring to spend more on retail shopping and “large” items such as cars and appliances on expectations they would earn more over the next year. Social commerce cued for boom in PH The “social commerce” industry in the Philippines is tipped to surge by 30 percent in 2022 with gross merchandise value estimated at $682 million and, from then on grow by 27 percent yearly to reach $2.7 trillion by 2028. Shopping centers in the next normal While online distribution channels such as Amazon and customer-to-customer platforms such as eBay have been eroding the market share of traditional retailers in western countries for years, Asian malls are generally viewed as more resilient. Hi Edward. Has this newsletter helped you in any way? We welcome your feedback. Feel free to leave us a note in our suggestion box. |
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